Client
Global Pharmaceutical Manufacturer
Challenge
A leading global pharmaceutical company sought to expand its international client base and strengthen its competitive positioning. To position this objective, the company required in-depth insights into how top pharmaceutical companies evaluate and manage local partnerships with external production and development providers. Gaining a clear understanding of key selection criteria, contract scope, and critical decision-making drivers was essential for shaping an effective global growth strategy.
Liahnson Approach
Liahnson activated its expert network to provide direct access to senior management at major pharmaceutical firms across key global markets, including Novartis, Pfizer, AstraZeneca
These senior experts offered practical insights into how leading pharmaceutical companies evaluate and select external partners, including expectations around contract scale and performance metrics. They also shared perspectives on how long-term partnerships are cultivated and managed across key regions such as North America, Europe and Asia Pacific.
Outcome
The client gained firsthand insights that enhanced their global positioning and alignment with industry best practices. Our experts input directly informed internal business development planning, strengthened messaging to international clients, and refined their strategy for future engagement in overseas markets.
Liahnson & Company connects you with the right experts—anywhere in the world, in under 48 hours. With over 100,000 projects completed and access to a global network of more than 5.1 million experts, we empower you to move faster with precision and confidence. Get connected to industry-leading experts and make smarter decisions, faster.
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