Client
Global Vehicle Manufacturer
Challenge
As the automotive landscape continues to evolve, our client was preparing to launch a next-generation vehicle sound experience—featuring human-guided voice prompts, navigational cues, and virtual sound signatures for electric vehicles. To ensure market relevance and consumer resonance, the company sought to validate early-stage beta sound designs across a range of user touchpoints.
Liahnson Approach
Liahnson secured and connected the client with a diverse range of industry experts, including:
- Sound engineers from premium audio brands such as BOSE and Bang & Olufsen
- Automotive OEM professionals involved in in-cabin sound design
- Automotive journalists and YouTubers with consumer-facing insight
The client shared beta versions of its sound portfolio with the selected experts, while Liahnson facilitated the targeted consultations to gather actionable feedback on tone, clarity, and overall user resonance.
Outcome
Incorporating these feedbacks and insights, the client finalized its sound architecture with enhanced confidence in market fit, technical integrity, and cohesive auditory branding.
Liahnson & Company connects you with the right experts—anywhere in the world, in under 48 hours. With over 100,000 projects completed and access to a global network of more than 5.1 million experts, we empower you to move faster with precision and confidence. Get connected to industry-leading experts and make smarter decisions, faster.
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