[Case Study] Entering a New Vehicle System Market by Leveraging In-House Infrastructure

Client

Leading Telecom Company in APAC

Challenge

To seek new initiative for business growth, the client explored entry into the Fleet Management System (FMS) sector by leveraging its nationwide telecom infrastructure and integrated software and hardware capabilities. Prior to committing to investment, the client needed firsthand industry perspectives to evaluate market opportunities and gain a clear understanding of operational challenges and requirements.

Liahnson Approach

Liahnson connected the client with over 30 industry experts including:

• FMS solution providers (e.g., 42DOT, S1, Xinhua STS)
• Enterprise customers with active FMS usage
• Field engineers and operators
• Fleet operators with emerging FMS demand

Experts from key stakeholder groups provided real-time insights across the FMS ecosystem, encompassing vendors, end-users, and technical operators.

Outcome

Through the expert discussions, the client gained clear visibility into the priorities, pain points, and areas for improvement across the FMS value chain—ultimately reinforcing confidence in the business opportunity and informing next-stage planning.

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